Getting People to Yes! Reframing The Product Story

  Even Leonardo Da Vinci Needs Help With the Story Can you imagine Leonardo in the 15th Century trying to explain to his buddies over a tankard of ale how a helicopter works: “You see, there’s this tin can…And it’s got these two steel rotator blades, it flies through the sky, and shoots cannonballs with […]

Brand Storytelling 101

The power of your brand is far more than just a logo or tagline.
In my newest blog, we explore how to build an enduring brand connection with your audience.
There’s a psychic and emotional connection at the core of every brand. It’s what every brand manager and leader wants, yet few know how to build it.

We All LOVE a Good Character – SXSW #storytelling

sxsw_2012_logo

South By Southwest is only a few weeks away, and everyone here at Get Storied is waiting with bated breath (ok, maybe it’s just me). Last year was my first time at the SXSW festival and it was a life changing experience. I met face to face with hundreds of friends I’d only met and […]

Storytelling Secrets from the Creators of South Park

South Park

We love a good laugh here at Get Storied and we figure you probably do, too.  Over the years, we’ve chuckled at a number of TV shows and video shorts, but nothing makes us fall out of our chairs with quite the same regularity as an episode of South Park. If you’re a South Park […]