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Home » Culture

  • Video: Cultural Mythmaking and Story Marketing

    • July 23, 2012
    • By Michael Margolis
    • Brand Storytelling, Culture, Marketing, Podcasts
    • 3 comments

    The New Storytellers: Jonah Sachs In this latest installment of The New Storytellers, Michael talks 1-on-1 with Jonah Sachs of Free Range Studios and discusses his new book, Winning the Story Wars and the topics of cultural myth-making, story-based marketing, and authenticity beyond the spin. Jonah is an internationally recognized storyteller, author, designer and entrepreneur. As the co-founder and creative director of Free [...]

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  • Culture Hacking: The Future of Organizational Storytelling

    • July 6, 2012
    • By Michael Margolis
    • Culture, Leadership
    • 2 comments

    A couple of months ago nearly 600 members of the Get Storied tribe gathered online for Reinvention Summit 2: Storytelling’s Biggest Online Conference. This included 20 sessions from the world’s leading storytelling experts. Alas, one of our sessions experienced technical difficulties. So my good friends Robert Richman (formerly) of Zappos Insights and Dan Mezick of New Technology USA graciously returned [...]

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  • Storytelling Secrets from the Creators of South Park

    Storytelling Secrets from the Creators of South Park

    • February 17, 2012
    • By Michael Margolis
    • Comedy, Culture, Humor, Storytelling Tips
    • no comments

    We love a good laugh here at Get Storied and we figure you probably do, too.  Over the years, we’ve chuckled at a number of TV shows and video shorts, but nothing makes us fall out of our chairs with quite the same regularity as an episode of South Park. If you’re a South Park fan, you’ve probably wondered what’s [...]

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  • Zappos Insights: The Link Between Culture and Storytelling

    Zappos Insights: The Link Between Culture and Storytelling

    • August 10, 2011
    • By Michael Margolis
    • Culture
    • 11 comments

    Excited to release this 34-minute interview I did for Zappos Insights (back in Dec 2009). This was content previously available exclusively to the Zappos Insights membership community. In this video, my good friend Robert Richman, Product Manager of Zappos Insights, and I seriously geek out on the link between storytelling and cultures of innovation. Understanding the Zappos Brand Did you [...]

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  • Why Storytelling is Key for People & Strategy

    Why Storytelling is Key for People & Strategy

    • May 17, 2011
    • By Jodi Bepler
    • Culture, Leadership
    • no comments

    How many organizations are in the midst of reinvention, restructuring, or repositioning? The future of your organization depends on your ability to move from an old story to a new story – and getting others to believe in the new story is your ultimate task. Learn how here.

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