About

Reinvention is the New Storyline.

If you want to change the world, change your story. It’s really that simple. The stories we tell literally make the world. Of course, we humans are great at making things more complex than needs to be.

There’s a revolution in business and human culture that’s revolutionizing how we tell stories. At its essence, people don’t buy your product, service, or solution, they buy the story that’s attached to it. Perception is king. If people don’t believe in your story, all the convincing and coercing in the world won’t do you much good.

Get Storied is an education, advisory, and publishing company based in New York City.

If you’re an innovator, change-maker, or entrepreneur, we teach you how to get others to believe in your story. Founded in 2009, Get Storied works at the frontiers of brand positioning, change marketing, tribal engagement, and social media storytelling. We serve institutions and individuals with a bigger story to tell. Our work is based on a 10-year journey pioneering new methods of business storytelling.

At the convergence of brand communications, social innovation, and culture change.

Our clients include world-class institutions such as Audubon, Omnicom, and Zappos.com. We also produce an ecosystem of media brands and content that evangelize the concepts of storytelling. Those resources serve a global audience of creatives, solopreneurs, and social entrepreneurs. In other words, if you believe that storytelling is key to your “equation”, you’ve landed in the right place.

Here’s how we can help you:

1.    Education: We create curriculum and deliver training that translates narrative principles into practical business application.
2.    Advisory: We consult to select clients who are driving systemic change and/or want to increase their brand’s larger impact.
3.    Publishing: We produce a range of media that bring the message of storytelling into business consciousness and popular culture.

Storytelling is about relationships.

Our world is evolving in quantum leaps. We need new ways of making sense and meaning.

Narrative just happens to be how we’re hard-wired. Social media now means that everybody is a storyteller. There’s a new level of discernment along with suspicion for the stories we’re being told. Because we have the power to produce and create our own stories. This fundamental shift is a driving force remaking the rules of branding, marketing, fundraising, sales, and persuasion. Basically

Now just imagine a world where every leader of every organization actually spoke the language of narrative! We’d have organizations that could fulfill their true promise of creating value and meaning in our lives. Of course, that’s what most organizations truly want. Like we said, it’s pretty simple when you really think about it.

Still wondering if we’re for real? Download a complimentary digital copy of our book – Believe Me: a Storytelling Manifesto for Change-Makers and Innovators.