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	<title>Comments on: 12 Questions for a Better Fundraising Story</title>
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	<link>http://www.getstoried.com/12-questions-fundraising-story/</link>
	<description>Understanding the business of storytelling.</description>
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		<title>By: uberVU - social comments</title>
		<link>http://www.getstoried.com/12-questions-fundraising-story/comment-page-1/#comment-33</link>
		<dc:creator>uberVU - social comments</dc:creator>
		<pubDate>Sat, 06 Feb 2010 23:36:34 +0000</pubDate>
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		<description>&lt;strong&gt;Social comments and analytics for this post...&lt;/strong&gt;

This post was mentioned on Twitter by getstoried: RT @getstoried 12 Questions for a Better Fundraising Story http://bit.ly/dzFHl9...</description>
		<content:encoded><![CDATA[<p><strong>Social comments and analytics for this post&#8230;</strong></p>
<p>This post was mentioned on Twitter by getstoried: RT @getstoried 12 Questions for a Better Fundraising Story <a href="http://bit.ly/dzFHl9.." rel="nofollow">http://bit.ly/dzFHl9..</a>.</p>
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		<title>By: Michael</title>
		<link>http://www.getstoried.com/12-questions-fundraising-story/comment-page-1/#comment-31</link>
		<dc:creator>Michael</dc:creator>
		<pubDate>Sat, 06 Feb 2010 01:23:57 +0000</pubDate>
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		<description>Sian - 

Thanks for asking such a great question! I&#039;ve updated the post with a few pictures that hopefully illustrates the point. I hold the highest respect for what is the mission of Amnesty, and just feel greatly disappointed in their choice of tactics and zealotry.

Sadly, the letter inside this mailing is really over the top and even more dramatic in its self-righteousness. AI can easily rationalize away any constructive feedback when they say things: &quot;Naturally, we have our critics. Some say we are too stern and unbending in our demands.&quot;

Unfortunately, we live in a world where arguing morals is always a lost argument. The moment you question or judge somebody else on moral grounds, the debate (if there even was one) is over. We must instead learn to speak to our collective humanity and shared needs and interests. 

Would welcome your thoughts in response, especially considering your deep commitment and courage as an activist.</description>
		<content:encoded><![CDATA[<p>Sian &#8211; </p>
<p>Thanks for asking such a great question! I&#8217;ve updated the post with a few pictures that hopefully illustrates the point. I hold the highest respect for what is the mission of Amnesty, and just feel greatly disappointed in their choice of tactics and zealotry.</p>
<p>Sadly, the letter inside this mailing is really over the top and even more dramatic in its self-righteousness. AI can easily rationalize away any constructive feedback when they say things: &#8220;Naturally, we have our critics. Some say we are too stern and unbending in our demands.&#8221;</p>
<p>Unfortunately, we live in a world where arguing morals is always a lost argument. The moment you question or judge somebody else on moral grounds, the debate (if there even was one) is over. We must instead learn to speak to our collective humanity and shared needs and interests. </p>
<p>Would welcome your thoughts in response, especially considering your deep commitment and courage as an activist.</p>
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		<title>By: Michael</title>
		<link>http://www.getstoried.com/12-questions-fundraising-story/comment-page-1/#comment-285</link>
		<dc:creator>Michael</dc:creator>
		<pubDate>Sat, 06 Feb 2010 01:23:00 +0000</pubDate>
		<guid isPermaLink="false">http://www.getstoried.com/?p=420#comment-285</guid>
		<description>Sian - 

Thanks for asking such a great question! I&#039;ve updated the post with a few pictures that hopefully illustrates the point. I hold the highest respect for what is the mission of Amnesty, and just feel greatly disappointed in their choice of tactics and zealotry.

Sadly, the letter inside this mailing is really over the top and even more dramatic in its self-righteousness. AI can easily rationalize away any constructive feedback when they say things: &quot;Naturally, we have our critics. Some say we are too stern and unbending in our demands.&quot;

Unfortunately, we live in a world where arguing morals is always a lost argument. The moment you question or judge somebody else on moral grounds, the debate (if there even was one) is over. We must instead learn to speak to our collective humanity and shared needs and interests. 

Would welcome your thoughts in response, especially considering your deep commitment and courage as an activist.</description>
		<content:encoded><![CDATA[<p>Sian &#8211; </p>
<p>Thanks for asking such a great question! I&#8217;ve updated the post with a few pictures that hopefully illustrates the point. I hold the highest respect for what is the mission of Amnesty, and just feel greatly disappointed in their choice of tactics and zealotry.</p>
<p>Sadly, the letter inside this mailing is really over the top and even more dramatic in its self-righteousness. AI can easily rationalize away any constructive feedback when they say things: &#8220;Naturally, we have our critics. Some say we are too stern and unbending in our demands.&#8221;</p>
<p>Unfortunately, we live in a world where arguing morals is always a lost argument. The moment you question or judge somebody else on moral grounds, the debate (if there even was one) is over. We must instead learn to speak to our collective humanity and shared needs and interests. </p>
<p>Would welcome your thoughts in response, especially considering your deep commitment and courage as an activist.</p>
]]></content:encoded>
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		<title>By: Sian Gowan</title>
		<link>http://www.getstoried.com/12-questions-fundraising-story/comment-page-1/#comment-30</link>
		<dc:creator>Sian Gowan</dc:creator>
		<pubDate>Sat, 06 Feb 2010 00:24:04 +0000</pubDate>
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		<description>Thanks, this was a helpful article.  I&#039;m always considering how the message, the color, the design, the ultimate ask comes together to help or hinder a campaign. Your AI example was especially interesting - that you cancelled your membership due to what you viewed as angry messaging. Indeed, connecting emotionally with the audience is the sticky point, but it&#039;s difficult not to be dramatic (ie, angry) when the issue at hand is immediate and serious.  Still, the ultimate goal is to keep the member in support of the cause.  Can I ask, what emotion do you think would be more effective for AI than the dramatic approach they use in their messaging?  Something that feels more positive, or ... ?

I&#039;m interested in your answer because you represent those that are turned off by assertive/aggressive campaigns.  So I&#039;m wondering what would be a better way to frame a message for someone like you.

Thanks again,

~S</description>
		<content:encoded><![CDATA[<p>Thanks, this was a helpful article.  I&#8217;m always considering how the message, the color, the design, the ultimate ask comes together to help or hinder a campaign. Your AI example was especially interesting &#8211; that you cancelled your membership due to what you viewed as angry messaging. Indeed, connecting emotionally with the audience is the sticky point, but it&#8217;s difficult not to be dramatic (ie, angry) when the issue at hand is immediate and serious.  Still, the ultimate goal is to keep the member in support of the cause.  Can I ask, what emotion do you think would be more effective for AI than the dramatic approach they use in their messaging?  Something that feels more positive, or &#8230; ?</p>
<p>I&#8217;m interested in your answer because you represent those that are turned off by assertive/aggressive campaigns.  So I&#8217;m wondering what would be a better way to frame a message for someone like you.</p>
<p>Thanks again,</p>
<p>~S</p>
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		<title>By: Sian Gowan</title>
		<link>http://www.getstoried.com/12-questions-fundraising-story/comment-page-1/#comment-284</link>
		<dc:creator>Sian Gowan</dc:creator>
		<pubDate>Sat, 06 Feb 2010 00:24:00 +0000</pubDate>
		<guid isPermaLink="false">http://www.getstoried.com/?p=420#comment-284</guid>
		<description>Thanks, this was a helpful article.  I&#039;m always considering how the message, the color, the design, the ultimate ask comes together to help or hinder a campaign. Your AI example was especially interesting - that you cancelled your membership due to what you viewed as angry messaging. Indeed, connecting emotionally with the audience is the sticky point, but it&#039;s difficult not to be dramatic (ie, angry) when the issue at hand is immediate and serious.  Still, the ultimate goal is to keep the member in support of the cause.  Can I ask, what emotion do you think would be more effective for AI than the dramatic approach they use in their messaging?  Something that feels more positive, or ... ?

I&#039;m interested in your answer because you represent those that are turned off by assertive/aggressive campaigns.  So I&#039;m wondering what would be a better way to frame a message for someone like you.

Thanks again,

~S</description>
		<content:encoded><![CDATA[<p>Thanks, this was a helpful article.  I&#8217;m always considering how the message, the color, the design, the ultimate ask comes together to help or hinder a campaign. Your AI example was especially interesting &#8211; that you cancelled your membership due to what you viewed as angry messaging. Indeed, connecting emotionally with the audience is the sticky point, but it&#8217;s difficult not to be dramatic (ie, angry) when the issue at hand is immediate and serious.  Still, the ultimate goal is to keep the member in support of the cause.  Can I ask, what emotion do you think would be more effective for AI than the dramatic approach they use in their messaging?  Something that feels more positive, or &#8230; ?</p>
<p>I&#8217;m interested in your answer because you represent those that are turned off by assertive/aggressive campaigns.  So I&#8217;m wondering what would be a better way to frame a message for someone like you.</p>
<p>Thanks again,</p>
<p>~S</p>
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